參考看看國外(Germany德國)賣得如何,給台灣多一點資訊,讓有興趣的人對照參考。
IVM(Industrie-Verband Motorrad Deutschland e.V.),
應是(德)做Motorcycle市場調查的媒體,
其他(國家)媒體的數據,應該也是引用當地(國家)的市場調查。
STATISTIKEN JULI 2017
http://statistik.ivm-ev.de/Markt-in-Zahlen-2017-07.html
看(德)各車種全部銷售佔比(%),2017年1-7月,
德國人騎Motorcycle(佔84.15%, 75.13% + 9.02%),
遠遠超過了Scooter(佔15.85%, 7.58% + 8.27%)!
(德)全車種(Motorcycle & Scooter)前20名排名,2017年1-7月
Pos. | Brand | Model | Unit | 車種 | 1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20 | BMW
Piaggio
Yamaha
Kawasaki
Honda
KTM
BMW
Kawasaki
Yamaha
BMW
Honda
KTM
KTM
Piaggio
Honda
BMW
KTM
Ducati
Yamaha
BMW | R 1200 GS
VESPA GTS-300 SUPER
MT-07
Z 650
CRF 1000 AFRICA TWIN
DUKE-125
NINE T
Z 900
MT-125
S 1000 R
CB 500 F
690 DUKE
1290 SUPERDUKE R
VESPA PRIMAVERA
NC 750 X
S 1000 XR
1290 SUPER ADVENTURE
SCRAMBLER
MT-09
F 700 GS | 6,540
2,829
2,497
2,065
1,928
1,807
1,758
1,727
1,356
1,279
1,193
1,190
1,161
1,136
1,106
1,106
1,079
1,064
1,062
1,041 | Motorcycle
Scooter
Motorcycle
Motorcycle
Motorcycle
Motorcycle
Motorcycle
Motorcycle
Motorcycle
Motorcycle
Motorcycle
Motorcycle
Motorcycle
Scooter
Motorcycle
Motorcycle
Motorcycle
Motorcycle
Motorcycle
Motorcycle |
----------------------------------------------------------------------------------------------------------------
(德)前50名Motorcycle銷售數量,2017年1-7月,(只列出前20名)
New registrations of motorcycles - Top 50 - hit list of models
Pos. | Brand | Model | Unit | 1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20 | BMW
Yamaha
Kawasaki
Honda
BMW
Kawasaki
BMW
Honda
KTM
KTM
Honda
BMW
KTM
Ducati
Yamaha
BMW
BMW
BMW
Suzuki
Honda | R 1200 GS
MT-07
Z 650
CRF 1000 AFRICA TWIN
NINE T
Z 900
S 1000 R
CB 500 F
690 DUKE
1290 SUPERDUKE R
NC 750 X
S 1000 XR
1290 SUPER ADVENTURE
SCRAMBLER
MT-09
F 700 GS
R 1200 RS
R 1200 R
SV 650
NC 750 S | 6,540
2,497
2,065
1,928
1,758
1,727
1,279
1,193
1,190
1,161
1,106
1,106
1,079
1,064
1,062
1,041
1,036
978
918
897 |
(德)前10名Max-Scooter銷售數量,2017年1-7月,(排氣量>125cc)
New registrations Stroller: Hit list of models
Pos. | Brand | Model | Unit | 1
2
3
4
5
6
7
8
9
10 | Piaggio
Piaggio
Honda
Piaggio
Yamaha
Honda
Peugeot
Kymco
BMW
Kawasaki | VESPA GTS-300 SUPER
MP3 -500 LT
SH 300A
BEVERLY 350 SPORT TOURING
X-MAX 300
SH 150
METROPOLIS 400
XCITING 400
C-EVOLUTION LONG RANGE
J300 | 2,829
662
580
370
324
320
220
196
173
141 |
(德)前10名125級距Motorcycle銷售數量,2017年1-7月
New registrations of light-duty bikes: hit list of models
Pos. | Brand | Model | Unit | 1
2
3
4
5
6
7
8
9
10 | KTM
Yamaha
Honda
Honda
Yamaha
Betamotor
Qingqi
KTM
Aprilia
Mondial | DUKE-125
MT-125
CBF 125 F
MSX-125
YZF-R 125
LEICHTKRAFTRAD UNBEKANNT
KREIDLER SUPERMOTO / ENDURO 125 DD
RC 125
TUONO 125
HPS 125 | 1,807
1,356
696
622
550
467
342
290
278
263 |
(德)前10名125級距Scooter銷售數量,2017年1-7月
New registrations Light weight scooter: Hit list of the models
Pos. | Brand | Model | Unit | 1
2
3
4
5
6
7
8
9
10 | Piaggio
Piaggio
Piaggio
Honda
Piaggio
Yamaha
Honda
KSR MOTOR
Daelim
Peugeot | VESPA PRIMAVERA
VESPA GTS SUPER 125
LIBERTY 125
SH 125
MEDLEY 125
NMAX
NSS 125
SOHO 125
OTELLO-125
TWEET 125 | 1,136
532
460
414
398
363
305
279
269
267 |
----------------------------------------------------------------------------------------------------------------
(德)各車種全部銷售佔比(%),2017年1-7月
New registrations by year
Market Segment | Unit | Market Share | Kraftraeder(>125, Motorcycle)
Kraftroller(>125, Max-Scooter)
Leichtkraftraeder(125, Motorcycle)
Leichtkraftroller(125, Scooter) | 77,531
7,825
9,306
8,530 | 75.13%
7.58%
9.02%
8.27% | Total | 103,192 | 100.00 % |
----------------------------------------------------------------------------------------------------------------
(德)各車廠(品牌)全部銷售佔比(%),2017年1-7月,(只列出前10名,補上已知台灣廠商)
Total market - market share
Pos. | Brand | Unit | Market Share | 1
2
3
4
5
6
7
8
9
10 | BMW
Honda
Yamaha
KTM
Kawasaki
Piaggio
Harley-Davidson
Ducati
Triumph
Suzuki | 20,163
13,461
11,301
8,977
8,576
7,257
6,983
4,516
4,307
4,223 | 19.54%
13.04%
10.95%
8.70%
8.31%
7.03%
6.77%
4.38%
4.17%
4.09% | 14
24
47
50
57 | Kymco
SYM
Aeon-Motor
Taiwan Golden Bee
C.P.I. Motor China | 1,290
327
14
5
1 | 1.25%
0.32%
0.01%
0.00%
0.00% |
----------------------------------------------------------------------------------------------------------------
參考歐盟其他國家
(Italy意大利)媒體moto統計2017年7月和1-7月Motorcycle和Scooter銷售數量
(France法國)媒體motoservices統計2017年1-7月Motorcycle和Scooter銷售數量
(Spain西班牙)媒體motorbikemag統計2017年1-7月Motorcycle和Scooter銷售數量 本文最後由 tmc_00 於 2017-10-31 10:38 編輯
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